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RESUME

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An expert in all aspects of live production including event, music, entertainment, sports, content creation, experiential marketing & brand activation  

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ZACHARY BLAIR PRODUCTIONS | Executive Producer/Showrunner/Director   

  • Producer/director live, event, music, entertainment, sports, & competition-based programming, multi-camera broadcasts, over 200 concert & entertainment specials

    • Recent broadcast events include:

      • Welcome America Concerts 2016-2023

      • Celebration of Freedom Awards 2016-2019

      • CMC: Obstacle Course Racing, Philadelphia Cycling Classic

      • Created and developed start-up web platform original content, grew from 120,000 views per month to over 4 million in less than one year

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FREEMAN | Executive Producer  

  • Spearheaded project management for B2B and B2C events including:

    • Experiential brand activations, product launches, fan festivals, tours, ride & drives, internal auto dealer education, general sessions and keynote speeches

    • Recent events include:

      • NBACon, Elevate Ventures Rally, FinancialForce, CrowdStrike, Workday, VMware, Promega, RingCentral, NFL Superbowl, TwitchCon Rivals 2019, Gold Cup Soccer, Generation Adidas Cup

      • Clients include Twitch, Audi, Nike, Ford, Nokia, and McDonalds  

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GEORGE P. JOHNSON | Executive Producer  

  • Executed of all aspects of event production for experiential & brand activations

  • Led live stream components

  • IBM Think: responsible for Cloud & Data campus including 29 separate sessions over 3 days

  • Alibaba Gateway 2017: Created content & live stream

  • National Hardware Show 2018: Led creative and logistical event management

  • Rodan + Fields: Project lead and Executive Producer for re-design of web business portal, creating over 90 hours of virtual content for consultants

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QVC |General Manager, On-Air Programming  

  • Pioneered new content, branding, and programming strategies, including designing and implementing brand awareness programming and marketing which aired on 26 networks

  • Increased customer engagement and brand recognition to QVC marquee program “In the Kitchen with David” and spearheaded launch of “Lisa Loves” series

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VIACOM NETWORKS |VP Production Development & Specials

  • Managed creation & execution of event coverage, movie specials, weekend programming, large-scale multi-cam productions, video-based shows, reality format, & music series for MTV networks

  • Developed pilot programming  

  • Pioneered live viewer voting for competition shows

  • Launched the first “after show” with The Hills series  

  • Worked extensively with movie studios to conceptualize and execute promotional strategy specials and integrated marketing

  • Responsible for all aspects of weekend  programming stunts

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CBS/NBC Executive Producer/ Director Special Projects  

  • Live Broadcasts, Special Events, News, Documentaries, Entertainment & Sports Programming, Pre & Post Game, Sports Wraps, Children’s & Talk Shows - responsible for over 40 original specials a year

  • Directed cycling coverage at the  Barcelona Olympic Games & the  Atlanta Summer Olympics - Member of prestigious SWAT production team of same day live to tape event coverage  

  • Directed “Olympic Late Night with Pat O’Brien”– Albertville, Lillehammer

  • Created & Produced Rock & Roll highlights

  • Production for NFL, NBA, NCAA, Football & Basketball, Boxing, US Open Tennis and European Figure Skating Championship

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SELECT CREDIT LIST

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Broadcast Events

  • Welcome America (concert, & fireworks) 2021- 2023– Executive Producer/Multi-cam director- NBC/Telemundo concerts include - Demi Lovato, Ludacris, Ava Max, Jason Derulo, Tori Kelly, FloRida, Bebe Rexha

  • Welcome America (concert, fireworks & awards ceremony) 2016- 2020– Executive Producer- NBC/Telemundo concerts include,  Jason Derulo, Jennifer Hudson, Meghan Trainor, Pitbull, Mary J. Blige, Boyz II Men, The O’Jays, Leon Bridges

  • Grammys:  Review React Respond – FUSE – Producer- live youtube simulcast 2nd screen

  • Nokia Unwired @ Times Square – Gala red carpet – Event Producer- Jeremy Piven, Sarah Silverman, Eddie Griffin, â€‹â€‹Mary J Blige, Sean Paul, Death Cab for Cutie, Nickelback

  • McDonalds Summer Tour - Producer/Director – 12 concerts -  Performers included Reliant K, Neyo, One Republic, Sean Kingston

  • Birth Day Live – Discovery Health – 3 years– Live remote Producer

  • U-Pick Live – Nickelodeon - daily 2-hour children’s block – Executive Producer/Director

  • MTV Live – MTV/MTV2/MTVU –  Producer/Director – 12 concerts -  Performers included Paramore, Fall Out Boy, NAS, Akon, Gym Class Heroes

  • Nokia Unwired -  MTV/MTV2/MTVU –  Producer/Director – 20 concerts - Performers included - My Chemical Romance,  Weezer, Common, Keane, Gavin DeGraw, Joss Stone,  Good Charlotte, Simple Plan

  • Hard Rock Live - MTV/MTV2/MTVU – Producer/Director  -  40 concerts -  Performers included – The Killers, Nelly, Kanye West, Maroon 5, The Darkness, Godsmack, Lil Jon, Sum 41

  • Live – Rock and Roll Hall of Fame – Executive in Charge – 30 concerts -  Performers included – Alicia Keys, Linkin Park, John Mayer, Avril Lavigne, Sean Paul

  • Busted  Live – MTV – Ground breaking multiple broadcasts following “cops” Live on patrol- EP

  • Human Giant 24 – MTV- 24 hr. marathon live sketch comedy - Producer

  • New Years Eve Live - MTV –  7 consecutive years – EP -  Performers included – Foo Fighters, Christina Aguilera, Green Day, Marilyn Manson, Kid Rock

  • Fashionably Loud Miami – MTV - Producer - 50 Cent, All American Rejects, Missy Elliott

  • Sports and Music Festivals - MTV – forerunner to X-games –  five years -EP/Director - Performers included – Wu Tang, Blink 182, Deftones, Ozzy Osbourne, Ludacris

  • Battle of the Bands – MTV - Executive Producer

  • Video Music Awards – MTV - Ludacris Performance – Producer

  • Wanna be a VJ – MTV  – 3 years - National talent search -EP /Creator

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Sports

  • Civilian Military Combine Obstacle Course Race- Circle TPR- Executive Producer/Director

  • Broadway Boxing   -  GFL - Producer/Director -

  • MMA – Cage Fury Fighting Championship - GFL - multiple events Producer/Director 

  • Iron Ring Championship –  BET -Mixed Martial Arts - Live Event Producer

  • 3-Way Threat – MTV – Executive Producer- Sports Competition in CA, New Zealand, & Vegas

  • Rock N Jock Super Bowl, Basketball, Baseball, Bowling -MTV – 4 years –EP

  • CBS Sports - 15 years - including NFL, NBA, NCAA football and basketball, US Open tennis, boxing, horse racing, ice skating

  • 4 Olympics (CBS- Albertville, Lillehammer, NBC- Barcelona, Atlanta) Producer/Director

  • US PRO Cycling Championship -  ESPN/CBS – 10 years – Producer/Director

  • Various Sports Specials,  Sports Wrap, Coaches, Players,  Pre/Post Game Shows -CBS – EP/Director

 

Experiential Marketing & Brand Activations

  • 2019-2023-  Freeman Company - Multiple events for clients including - GE, VMware, Amazon, Workday, CrowdStrike, FinancialForce - Executive Producer

  • 2019 TwitchCon Rivals - Freeman - Executive Producer

  • 2019 Gold Cup Soccer  - Cantwell Marketing - Event Manager

  • 2019 Generation Adidas Cup Soccer - Cantwell Marketing - Event Manager

  • Rodan + Fields Convention 2017, 2018 – George P. Johnson-Executive Producer Virtual

  • 2018 Alibaba National Hardware Show - George P. Johnson-Executive Producer

  • 2018 IBM Think - George P. Johnson- Executive Producer – Cloud & Data 29 Sessions

  • Gateway 2017 - George P. Johnson- Executive Producer - Live Stream

  • Copa America 2016- Fan Experience Manager- Lincoln Financial Field

  • Audi - Multiple events including:

    • R8 Launch Party, 8-City E-tron tour, MLS All-Star Activation, FIS Alpine World Ski Championships, and Audi Football Summit – Gold Medal /Ex Awards  

  • NIKE -The Human Race – 26 city Global Event – 10k run + concert – Consultant/EP 

  • NIKE - Air Force One- 25th Anniversary Party – Producer – Kanye, NAS, Rakim, KRS-One  

  • Kim & Seana - Ford/JWT -  13 webisode series - Executive producer, director, and creator of one of the first scripted webisodes with product placement for the Ford Sync System          

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